Samantha Rochard

Our company, devoid of an official CEO, created a CEO TEAM from three senior Managers who met daily to perform the function of this key role in the company. CEO Team Member Forecasting needs for HR and Tech in accordance with growth strategies Assist in deciding strategic direction for all the company brands Developing out of office revenue generating campaigns, led by individual brands. Working with CEO Team members on daily decisions affecting the company. Implementing strategy in accordance with plans approved by the Chairman of the Board. Ensuring proper management of costs/revenue balance

Sales and Marketing Manager - Radio Vision Limited (Power Digital and LIT 102.3FM) and Superior Infinite Productions Limited (Boom Champions 94.1FM) Developing Annual Sales Plans and budgets Creating and implementing Quarterly Sales Plans, Sales tools and individual targets for the sales team. Forecasting Monthly Revenue for all Brands Analyzing sales trends for all brands with the aim to increase revenue Recruitment and training of Sales Team Mentoring individuals in the sales team with the aim of improving performance Frequent communication with Programming to ensure that Sales Projects fit both revenue and audience retention goals Acquisition and Retention of Major Client accounts. Assisting Advertising agencies in developing campaigns for their clients Developing campaigns for direct clients Attained Sales Targets 86% on average. (10 out of 12 months) Assisting in developing improvements in the ADMINISTRATIVE Sales Process

Sales Manager Power 102FM Developing Annual Sales Plans and budgets Forecasting Monthly Revenue for the brand. Analyzing sales trends for all brands with the aim to increase revenue Frequent communication with Programming to ensure that Sales Projects fit both revenue and audience retention goals Acquisition and Retention of Major Client accounts. Assisting Advertising agencies in developing campaigns for their clients Developing campaigns for direct clients

General Manager Coco Lounge (Night Club) Developed and implemented operational policies Ensured that operating procedures were maintained Recruited, managed and organized training for staff as required Ensured proper control and maintenance on inventory and equipment Ensured adequate promotions and event planning for open nights Maintained records of expenses, sales, salaries etc

Agency Sales Lead Identify prospects who benefit from the Cellular App Platform Created and implemented Sales Tools Created and pitched proposals to prospects Worked with Sales Manager to identify additional revenue sources Advised on standards and best practice in the Advertising environment

Acting Sales Manager Sales Manager Portfolio Created policies and strategies and sales tools for Sales Growth. Recruited Sales personnel for Department. Managed department of 10 sales representatives. Worked with Programming to create new products and programming that increased earnings . Suggested and created policy and procedural change with the aim of improving work flow. Managed KEY CLIENT Accounts and negotiated major sponsorships and contracts on behalf of both radio brands. Agency Portfolio Developed Business from key clients / advertising agencies Created new products for increased revenue. Won key long term contracts for both radio brands Strengthen relationships between advertising agencies and Radio Brands Consistently Attained 80% Monthly Targets Promotions Portfolio Developed short term promotional strategies for both brands Coordinated the planning of promotions with assistance from Program Managers and Promotions Officers Agency Sales Manager Developed Business from key clients / advertising agencies Created new products for increased revenue. Won key long term contracts for both radio brands Strengthen relationships between advertising agencies and Radio Brands Attained monthly targets 80% of the year

Core Skills Strategic Sales Planning Product Development Marketing and Promotions Administrative Systems Development Sales and Sales Management Customer Service Communication Planning